Vintage Advertising Storybook - "À l'Aigle" Shoes, c. 1925 - - Lot 707

Lot 707
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Vintage Advertising Storybook - "À l'Aigle" Shoes, c. 1925 - - Lot 707
Vintage Advertising Storybook - "À l'Aigle" Shoes, c. 1925 - "La Biche au Bois" - Illustrated by Raoul Vion. A charming little vintage advertising story booklet, distributed as a promotional gift by the famous “À l’Aigle” (Hutchinson) shoe brand during the 1920s and 1930s (the Art Deco period).This booklet features Madame d’Aulnoy’s famous fairy tale, “La Biche au Bois,” beautifully illustrated by a leading artist of the era. A superb graphic design by the poster artist Raoul Vion (signed in the lower left corner) depicting the prince and the white doe. The back cover features a magnificent, colorful, and poetic advertisement for “À l’Aigle Beach Shoes.” The text of the adapted tale, adorned with initial letters and black-and-white compositions, is accompanied by an advertising insert for “À l’Aigle Tennis Shoes.”
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